The 2006 Asian Senior Masters @ KL Tournament will be staged at the Palm Garden Golf Club IOI Resort will be a truly unique event presenting numerous opportunities for an automobile company to interact with its existing VIP clients and potential customers while at the same time providing your company and BRAND with valuable exposure on a local regional and international platform.
The potential Official Car sponsor would be encouraged to provide and insure at least one Official Car to be offered as a Hole in One prize at the Asian Senior Masters during the ASM Pro-Am’s.
The ASM format is organised in such so that the Official Car Sponsor need only insure a car against an amateur golfer achieving a hole in 1.
The Official Car Sponsor would be required to provide and insure a modest alternative prize of US$ 10,000 to be awardable to any of the professional golfers who might achieve a hole in 1.
Sponsorship Benefits
The Asian Senior Masters Tournament guarantees significant awareness of your company, BRAND and organisation to a local captive base of ASM participants and spectators.
The week long event offers sponsors the opportunity of take part in ASM Pro-Ams and a range of golfing activities that includes the participation of numerous past Malaysia and Singapore Open Champions, and first class corporate hospitality, while presenting multiple opportunities for you to entertain and interact with your existing and potential corporate clients, agents, and VIP guests over the 6 day golfing program.
The ‘Master’s of Golf’ Official Car Sponsorship Package
This corporate package will deliver a value for money platform for your organisation to entertain guests while offering first class service, food & beverage and access to world-class senior professional golfers that are eager to mingle and share their knowledge and experiences.
The Master sponsorship package includes the following:-
* Invitation for 24 of your VIP guests to participate in a ASM Pro-Am golf tournament in groups of 12 on both the 5th and 6th Nov 2003 am/pm or 24 at one time.
* 28 invitations to the gala opening cocktail reception; with your guests welcoming the ASM golfing Masters – setting the stage for a great day of Pro-Am golf the following morning. The opening evening includes fine food, beverage and entertainment.
* 4 flights of 3 golfers, 12 amateurs plus 5 senior professionals (each of your flights playing with a “Master”), to participate in the two lead-in Pro-Am tournaments staged over two days, 5th & 6th November 2003. The two full days of Pro-Am tournaments are followed by lunch or dinner each day, awards and presentation ceremonies. A truly entertaining way to develop a corporate relationship. 24 amateur golfers in all.
* A one hour Master's golf clinic for 24 of your VIP participants, with visiting golfing Masters on the 18th Hole with your Official Car prominently displayed.
* Invitations for 28 VIPs to our VIP seating gallery / box overlooking the 18th hole on each day of the professional tournament – Saturday and Sunday for your guests each day over the 3 day’s of the professional tournament.
*The package include Beer, wine, soft drinks and water will be provided for your 28 invited VIP guests, morning tea, lunch and afternoon tea will be provided for you and your invited guests throughout the event, and affords access to all clubhouse amenities.
* Your guest will be invited to a private whisky tasting and lecture will be conducted by one of Johnnie Walker's Master Blenders.
* 30 Official Programs, VIP parking privileges and 100 general admission tickets will be provided.
* Access to Master players, autographs, photo opportunities and much more to create and build your corporate image in a relaxed and fun environment.
* To provide up to 700 promotional gifts, and or product information to be included in the goody bag to be give-away to all ASM Pro-Am participants.
* The First right of refusal to Sponsor a ‘golf skills competition’ on the 5 hole executive golf course during the ASM tournament week for all your existing customers @ S$ 12,500 per day catering for up to 120 participants each day. Each competition hole will have a senior professional golfer teaching your VIP guest how to ‘Master’ various aspects of their game.
Corporate BRANDing, Signage & Identification includes:-
* Corporate signage will be displayed on the VIP seating gallery facility in a prominent location capturing significant awareness throughout the 5-day golfing event.
* Your corporate identity will be displayed via a minimum of 5 large static signs to be manufactured and paid for by the Sponsor at @ S$ 3,000 and positioned exclusively on selected Tee-boxes where your Hole in One car(s) are featured. The following par 3's are offered for your consideration.
* Your corporate identity will be displayed via a minimum of 2 large static signs positioned on the 18th fairway and or green with additional rights and options to premium on and off course signage, BRAND exposure and positioning.
* Your corporate logo will be captured on television repeatedly over 3 day’s of the professional tournament with these images being sent to millions of viewers around the world via the ESPN / StarSports broadcast, click here for details.
* 1 x Full-page colour advertisement in the official tournament program. A great memento of the occasion for you and your guests that can carry the signatures of these golfing Masters.
* Dominant brand & logo exposure on printed promotional material with your corporate identity included on:
- The ASM Official Tournament Poster & Entry Tickets
- 3 days of tournament draw sheets and newsletter
- logo incorporated on the ASM back drops to displayed at the opening dinner, and at all ASM Official functions.
- Inclusion on the official Internet site for 6 months after the tournament, and the first right of refusal in 2004’s ASM golf tournament.
* Premium positioning for all of your other corporate signage and display cars. Additional VIP parking for owners of your BRAND can be arranged.
* Recognition and media exposure as the Hole in 1 Prize for both the Pro-Am’s and the Asian Senior Masters Professionals event.
Overview: -
The corporate package outlined above will allow your VIP guests to participate in a world-class golf event – a first for Asia. The Asian Senior Masters Tournament presents a unique opportunity for your organisation to be associated with history, involving the Masters of our time while capturing significant media exposure and offering genuine corporate entertainment.
We invite you to join Excel Golf in capturing the moment and look forward to working with you so as to create a memorable experience for you and your guests.
Further information on the ASM golf tournament: -
The Australian, New Zealand, South African and various Asian Professional Golf Associations sanction and support the Asian Senior Masters Tournament.
For details on additional sponsorship opportunities and associated events please contact me at Excel Golf via phone at 6262 4843 or by Email at: chuan@excelgolf.com.sg
By participating as the Official Car during the ASM the sponsor would automatically be entitled to the right of first refusal at all official ASM lead up golfing events, and access to events such as the NUS YEO Fund Raiser Golf at Sentosa Golf Club on 12 November 2003.
Kind Regards,
Chuan Campbell
Managing Director
ASM Golf Pte Ltd
To put a face to a name please visit Graham Brash's website.
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